question 5 How did i apeal to and attract my target audience?

My target audience is shown below on my readership profile

I conducted a focus group with members of my target audience, to find out how I attracted them to the magazine.

The girls said the colour scheme applies to young adults as it was quite elegant which applied to young adults and not teenagers, this is exactly what I was going for as I thought using colours such as gold and bronze would make it look more age appropriate than colours such as pink and purple.

They also pointed out that with a younger female being on the cover it reaches them specifically and I knew that if I was to use an older model it may apply to an older audience.

They said the content appeals to them because it talks about a young persons life, and that is what they are living, there for comparisons can be made.

They said adding the social life helps getting closer to the artist, giving more exclusiveness and bringing a wider audience. This is exactly what I wanted as I knew the uk music magazines didn't focus to much on the artists, only on the music. There for what I wanted was happening.

They said the layout of my images were good and it looks professional the way they have been captured. This was important as I did pay more attention towards the detail of the photos. The different edits on my double page spread was mentioned which I was happy about as I wanted it to stand out.